Intent Statement

• Problem: Urban mobility makes people’s life easier—some urban mobility changes people’s life style. People can choose different urban transportation to make their trips convenient. Helping people to discover a city. Solving parking problems and going out quickly without using your car.

• Audience: People who are living in urban are definitely the audience. Workers, Students, and travelers use urban mobility usually. Commuting for work, running errands, going out socially, exploring the city. Young people or people with young minds. People who want to explore a city.

• Failures: Road safety issues and car safety issues still occur. Too many private cars cause road congestion.

• New Value: Having a good trip experience on your way.Helping people to learn about a city. Convenience Urban mobility could also be more environmentally friendly. The product also can add some specific services for disabled people.

• Opportunity: Provide environmental friendly Cars or other transportation tools(bikes). The drivers should be more professional. Provide more choices for people to explore a city.

• Risk: The high cost of attending the goal (buying the electronic car and training the driver) makes the high price of service.